The Great Greek Mediterranean Grill Expands Rapidly with 61% Sales Growth and International Reach

The Great Greek Mediterranean Grill has demonstrated remarkable expansion during the first half of 2024, opening seven new locations across six states including Alabama, California, Georgia, Utah, and Florida while securing multiple franchise agreements for future development. This aggressive growth strategy has yielded impressive financial results, with systemwide sales increasing by 61% compared to the same period in 2023. Bob Andersen, President of The Great Greek Mediterranean Grill, attributes this success to the brand's strong development approach and the commitment of its franchise owners.

Currently operating 54 locations across 17 U.S. states, the brand has expanded its international presence with its first restaurant in Toronto, Canada, signaling the beginning of a broader global growth strategy. The company's ambitious plans for 2024 include opening an additional 25 locations by year-end, introducing the brand to new markets in states such as New Mexico, North Carolina, Pennsylvania, and Wisconsin. With 270 units in its development pipeline, The Great Greek Mediterranean Grill is positioned to surpass 100 locations by 2025, demonstrating sustained momentum in the competitive fast-casual restaurant industry.

The brand's achievements have earned significant industry recognition, including being named a Top 100 Mover & Shaker by Fast Casual for the second consecutive year, where it ranked 13th among the top 75 brands—a substantial improvement of 32 positions from the previous year. Additionally, the South Florida Business Journal has recognized the company as one of the fastest-growing companies of 2024 based on revenue growth over a three-year period. Ray Titus, CEO of United Franchise Group™, the parent company of The Great Greek Mediterranean Grill, emphasized the brand's distinctive position in the Mediterranean fast-casual segment, noting that its focus on quality, service, and value has resulted in high customer satisfaction and loyalty.

The company recently celebrated its accomplishments at the United Franchise Group's 2024 World Expo in Nashville, where franchise owners and multi-unit operators received recognition for outstanding performance through awards in categories including MVP, President's Award, and Circle of Excellence. As part of its growth strategy, The Great Greek Mediterranean Grill has established a Millionaire Club, inducting 16 locations that have achieved significant sales milestones, highlighting the financial potential of the brand's franchise model. The brand's menu, featuring authentic Mediterranean recipes prepared fresh in-house, continues to drive popularity among consumers seeking healthy and flavorful dining options.

As The Great Greek Mediterranean Grill continues its expansion trajectory, it remains an integral component of the Big Flavor Brands™ foodservice division of United Franchise Group™, providing additional resources and expertise to support ambitious growth plans and maintain leadership in the Mediterranean fast-casual restaurant industry. With strong performance in 2024 and a clear strategic vision, the brand is well-positioned for continued success and expansion, offering entrepreneurial opportunities within the thriving Mediterranean food segment.