Warren Werbitt's Debut Book 'Printing's Alive' Offers Industry Insights Amid PRINTING United Expo 2024 Participation

Warren Werbitt, a prominent figure in the printing industry known as 'The Print Whisperer,' has released his debut book titled 'Printing's Alive: A Masterclass in Ink, Innovation, and Industry Impact.' This publication marks a significant milestone in Werbitt's career and offers valuable insights for both seasoned professionals and newcomers in the printing sector. The book, now available on Amazon and Barnes & Noble, chronicles Werbitt's journey from humble beginnings to becoming a leading force in the print industry. It combines personal anecdotes, practical advice on leadership, and strategies for innovation in the ever-evolving world of print.

Werbitt describes the book as his 'love letter' to the printing industry, aiming to celebrate the enduring power of print while inspiring the next generation of printers to embrace innovation without losing sight of their roots. The narrative includes candid reflections and humorous anecdotes, providing readers with a unique perspective on the challenges and opportunities within the industry. Eric Vessels, Chief Experience Officer at Taktiful and author of the book's foreword, praises Werbitt's ability to navigate industry upheavals and embrace change. He highlights Werbitt's journey from 'licking envelopes in the early days to building a $19 million enterprise' as a testament to his passion, resilience, and dynamic approach to business.

The release of 'Printing's Alive' coincides with Werbitt's participation in the upcoming PRINTING United Expo 2024, scheduled for September 10-12 in Las Vegas, Nevada. At the expo, Werbitt will lead a unique initiative called 'Walk with Warren,' offering printers an exclusive opportunity to explore the expo floor alongside him. This initiative aims to help small to medium-sized printers succeed by engaging directly with exhibitors, discovering the latest innovations in printing technology, and gaining real-time industry insights. Werbitt emphasizes the importance of this collaborative approach, stating, 'Printers are the lifeblood of our industry. By walking together, we make our presence known, build stronger relationships with vendors, and ensure that we're driving the industry forward—together.'

He views the conference as more than just an expo, but as an opportunity to revolutionize industry thinking, collaboration, and innovation. The publication of 'Printing's Alive' and Werbitt's involvement in the PRINTING United Expo 2024 underscore the ongoing importance of print in today's digital age. As the industry continues to evolve, Werbitt's insights and initiatives aim to bridge the gap between traditional printing methods and emerging technologies, ensuring the continued relevance and growth of the printing sector. For professionals in the printing industry, Werbitt's book offers a valuable resource for navigating the challenges of modern printing. It provides strategies for business transformation that can have a lasting impact on companies of all sizes within the sector. The combination of Werbitt's extensive experience and his forward-thinking approach makes 'Printing's Alive' a timely addition to the literature on printing industry practices and innovation.